Friday, June 24, 2011

The Popularity of Payment Processors in Cable TV Companies

By Jamar Wilson


When it comes to huge business, everything that is more valuable and very useful is very important. But there are also things that are not important at all, because they cannot be used or considered themselves to be thrown in the trash can. Huge businesses like satellite or cable TV has lots of important things to take care of, which they want the customers to be happy in subscribing with them. But there is one thing that might be one of the most important of all, and that should be the sales and revenue.

But there are some small-medium sized businesses that don't need to compete much wider than other types of businesses. For example, if you own a gaming shop and have around three competitors, you are just concern on the sales and revenue of your shop within the area. The same thing goes to cable TV, which they have nearby competitors in their area that competes with the price, package and the quality to be given for subscribers in watching cable television. But what if they would expand themselves not only within the country, but also around the world?

Satellite TV providers are a huge factor to all of us, because it gives us over hundreds of channels to watch than a regular television. It may include local channels, international channels and even watch it on high definition. Right now, we can see that satellite television companies are now accepting credit card and payment processors for subscribing with them.

But what about the possibility of cable television business to compete with other cable companies? They are not like the restaurants, gadgets, and other products because they cannot meet the needs of its customers. For example, Sky Cable has lots of establishments in the Philippines and it is growing rapidly. But why is it that they did not expand their services to other countries? They cannot expand it because they think that other countries may not be pleased with their packages, or even the company itself would predict a possible loss for them. In the US, they were the same as well.

Some of the examples of payment processors are Paypal, Alertpay, Moneybookers and LibertyReserve. The most popular payment processor that was used mostly by online businesses is Paypal. But why is it that they used Paypal more than the others? Paypal is the fastest processor in terms of sending and receiving payments. Going back to the satellite TV companies, almost one hundred percent of them are using Paypal because it is so effective and safe to use. But we do not underestimate the other low tier payment processors because they can still be used for backup purposes if Paypal is not their best option. Subscribing with the best satellite television companies are truly worth because they are cheap but giving you lots of channels to watch. Any business like satellite TV would become successful in the upcoming years, especially when it comes to fast transactions through payment processors.




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